Magento’s built-in order and shipping tracking features are limited and largely passive. When an order ships, Magento records the tracking number and sends a single, basic shipping notification to the customer’s email. While this message may include a carrier’s link, there are no dynamic tracking pages, proactive follow-up messages, or personalized touchpoints. Customers must leave th... https://wismolabs.com/enable-magento-shipping-tracking-guide/